Exam Name: SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation
Certification Provider: SAP
Corresponding Certification: SAP Certified Technology Associate
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Updated: Oct 22, 2026
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SAP C-C4H260-01 Exam Overview:
| Certification Vendor: | SAP |
|---|---|
| Exam Name: | SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation |
| Exam Number: | C-C4H260-01 |
| Passing Score: | 59% / 48 out of 80 |
| Certificate Validity Period: | 5 years |
| Real Exam Qty: | 80 |
| Exam Format: | Multiple Choice, Multiple Response |
| Available Languages: | English |
| Exam Duration: | 180 minutes |
| Related Certifications: | SAP Certified Application Associate - SAP Marketing Cloud |
| Exam Price: | $550 USD / €470 EUR (varies by region) |
| Recommended Training: | SAP Education Official Courses SAP Learning Journey: SAP Marketing Cloud Implementation |
| Exam Registration: | SAP Certification Hub SAP Training Shop |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or onsite at SAP Authorized Testing Centers |
| Pre Condition: | No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud |
| Official Syllabus URL: | https://training.sap.com/certification/c_c4h260_01-sap-certified-technology-associate---sap-marketing-cloud-2002-implementation-g/ |
SAP C-C4H260-01 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Integration and Data Upload | >12% | - Data upload and transformation - Integration error handling - Data replication and monitoring - Integration with SAP Sales/Commerce Cloud |
| Dynamic Customer Profiling | >12% | - Score Builder usage - Data anonymization options - Best record concept - Contact/lead/opportunity data model |
| Commerce Marketing | <8% | - Commerce integration scenarios - Offer/product recommendations |
| Marketing Planning and Performance | <8% | - Budget and performance tracking - Planning structures |
| Extensibility | >12% | - Custom business objects - Data model enhancement - Extensibility tools and options - CDS views and custom analytics |
| Marketing Analytics | <8% | - Key performance indicators - Report Gallery usage - Analytics Stories creation |
| Segmentation | 8% - 12% | - Attribute and filter usage - Target group management - Segmentation building |
| Business Administration | 8% - 12% | - User and role management - Application settings - System setup and configuration |
| Campaign and Journey Orchestration | >12% | - Marketing calendar concept - Campaign categories and actions - Permission checks and workflow configuration - Journey design and execution |
| Lead- and Account-Based Marketing | <8% | - Contact-to-lead conversion process - Lead lifecycle management - Account-based marketing setup |
C-C4H260-01 Exam: What to Know Before You Buy
The official SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation outline defines 10 domains. The leading three are Marketing Analytics (<8%), Integration and Data Upload (>12%), and Marketing Planning and Performance (<8%). The full list is in the topics section above, and NewPassLeader's 91 practice questions cover each one.
The C-C4H260-01 exam is a SAP certification exam validating the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation syllabus shown above. It belongs to these credential paths: SAP Certified Application Associate - SAP Marketing Cloud. In a crowded 2026 job market, the credential demonstrates ability visibly — and NewPassLeader prepares candidates with 91 practice questions in PDF, Desktop Test Engine, and Online Test Engine formats.
NewPassLeader issues a full refund if you take the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam within 60 days of purchase and do not pass. The policy does not apply if the exam is taken within 3 days of purchase, if the exam was never actually taken, or to free materials or expired orders, and the candidate name must match the payer name. Submit a scan of your enrollment slip and the official Score Report PDF within 2 days of the exam; claims are processed within 7 days. Alternatively, exchange for two free exam products of equal value and keep your original update service. Orders arrive by email within 1 minute — contact support if nothing arrives within 2 hours.
Online proctored or onsite at SAP Authorized Testing Centers Register for the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam through these official channels:
After booking, NewPassLeader delivers your practice questions within 1 minute — preparation starts the same day.
The SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam requires 59% / 48 out of 80 to pass, and registration costs $550 USD / €470 EUR (varies by region). A failed attempt means paying the same fee again — a readiness check with the NewPassLeader engines before booking is the cheaper option.
Three versions of the same study materials: a printable, expert-prepared PDF with free demo download and instant access; a Desktop Test Engine for Windows that simulates the real exam with two practice modes and works offline; and an Online Test Engine for any browser on Windows, Mac, Android, and iOS with test history and performance review. All 91 practice questions are identical across versions. Every purchase includes 365 days of free updates — pushed to you automatically whenever the bank is revised — plus a 50% renewal discount afterward and unlimited computer installations.
The SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam contains 80 to complete within 180 minutes. Timed simulation in the NewPassLeader Desktop Test Engine teaches that rhythm before exam day does.
SAP recommends these training resources for the SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation exam:
Follow the training with steady self-testing — the 91 practice questions from NewPassLeader help you apply theory and fill any gaps the training leaves.
No mandatory prerequisites; recommended 1-2 years of implementation/configuration experience with SAP Marketing Cloud Since requirements change over time, confirm the latest on the official SAP exam page before scheduling.
SAP Certified Technology Associate - SAP Marketing Cloud (2002) Implementation Sample Questions:
You want to register for an event where the e-mail address is required as an ID. A member of your family also wants to register using that same e-mail address. What do you need to configure to allow this to happen in SAP Marketing Cloud?
- A. Implement the enhancement option: revise interaction data before import.
- B. Enhance the interaction contact entity by using the custom field and logic app.
- C. Create multiple origin of contact IDs with type: e-mail.
- D. Make the origin of contact ID for e-mail shareable.
Correct Answer: D 🗳️
You want to add custom fields for different business contexts such as interaction contacts, and interactions. Which apps allow you to check if custom fields have been added and are ready to be moved to the production system? Note: There are 2 correct answers to this question.
- A. Extensibility Inventory
- B. Import Software Collection
- C. Custom Catalog Extensions
- D. Export Software Collection
Correct Answer: B,D 🗳️
You want to modify the creation of the best record.What are the correct steps to implement the custom logic? Note: There are 3 correct answers to this question.
- A. Export in Manage Your Solution by creating a change project.
- B. Create an implementation description using ABAP for key users
- C. Publish an implementation description to your test system.
- D. Test custom logic using predefined test variants.
- E. Create filter conditions via Live Target Groups.
Correct Answer: B,C,D 🗳️
A B2B company did a redistribution in their SAP ERP system where each account received a new account team member. They need to change the data within SAP Marketing Cloud in order to continue their current campaigns. What Odata Services should be used to perform the update? Note: There are 2 correct answers to this question.
- A. API_MKT_INTERACTION_SRV
- B. API_MKT_CMPGN_SUCCESS_IMPORT_SRV
- C. CUAN_BUSINESS_PARTNER_IMPORT_SRV
- D. API_MKT_CONTACT_SRV
Correct Answer: B,C 🗳️
Your customer wants to send a discount to every consumer as soon as they install their mobile app. Which of the following are the correct campaign types to use? Note: There are 2 correct answers to this question.
- A. Paid search
- B. Mobile Campaign
- C. Trigger-based
- D. Facebook
Correct Answer: B,C 🗳️
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